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Tag Archives: Maguro

Week 186

As is the natural rhythm of things, we’ve been wrapping up a number of projects last week, while others are picking up steam. On the wrapping-up front, I worked with Herman on preparing the slide deck for HIRAME’s final delivery. We put in some suggestions for a visual style, a proper game title, a premise—that […]

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Week 163

It’s already Wednesday so let me quickly share with you some of the things that happened last week. On Tuesday I jumped in a Greenwheels and did a little tour of the Netherlands. First stop was Apeldoorn for a talk about how we made Code 4. This was part of the annual Week of Inspiration, […]

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Things we’re working on (volume 3)

Four months have passed since the previous update on our projects so it’s about time for a new one. Curating a playful exhibition The lovely folk at Storm have asked me to return as curator of the playful-slash-interactive exhibition that will be part of youth theatre festival Tweetakt 2012. I did the one this year, […]

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Speaking about Code 4 at Think Design Play, the DiGRA conference

This year the DiGRA conference will take place 14-17 september in Hilversum, the Netherlands. My alma mater, the Utrecht School of the Arts, is hosting. We couldn’t resist submitting a practice paper on Code 4, the game we made for the Dutch Tax Administration.1 It got accepted, so I’m speaking. The program is packed with […]

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From the trenches of project Maguro, part 3

Project Maguro is finished and on this Monday, we’re doing a quick evaluation. Entering the war room provides us with an interesting sensation. It’s as if we can still smell the gun powder. Hear explosions faintly, in the distance – but only when listening intently. Sitting down, it feels like we’re expected to start crunching […]

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Things we’re working on (volume 2)

It’s been over half a year since I last talked about the projects we have on deck. I thought I’d do a quick post to give you a sense of what’s going on. We’re in the process of wrapping up Maguro. The game – titled Code 4 – is finished and has seen several successful […]

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Talking about Code 4 at Chi Sparks

Our longtime collaborator Alper Çuğun will be at Chi Nederland’s bi-annual conference to talk about Code 4 (formerly referred to as Maguro). Code 4 is a pervasive game we created for the Dutch Tax Administration with the aim of igniting organizational change. Chi Sparks is a conference that focusses on “the very important contributions that […]

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From the trenches of project Maguro, part 2

We’ve hit upon a bug, and it’s a showstopper. Somewhere in the country, at the offices of a large governmental organisation, 48 individuals are playing the pilot of Project Maguro, which I last wrote about two months ago. The players are trading goods on our game’s website, and somehow they’ve fulfilled all of today’s orders. […]

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From the trenches of project Maguro

Lounge music. A miniature disco light device spins in the middle of two adjacent desks, casting colourful spots on its surroundings. People are typing, clicking away. Intense stares at laptop screens. Nobody is making any coffee. Things seem to be getting busier at the Hubbub headquarters. Not that I know much about the usual goings-on […]

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Things we’re working on (volume 1)

So I decided to make a little ‘what’s on deck’ area on the wall behind my desk today. These are all listed in my Things and stuff, but I like having things around me physically as a kind of ambient reminder, also to all the other folks in the studio. And now I’m thinking, why […]

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