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Tag Archives: motivation

Project TEDASUKE – a self-development and self-organisation tool for volunteer children’s book readers

VoorleesExpress is a project by social innovation agency SodaProducties. Volunteers read books to children in need of extra help learning the Dutch language. The project is a huge success. It operates in 100 municipalities, employs 4000 volunteers who read 3700 families annually. In the summer of 2015 we worked with SodaProducties to develop a design […]

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Shifting from Gamification to Playful Design

This is a lightly edited transcript of a short lecture I delivered some time ago at an off-site gathering organized by one of NL’s largest construction-services businesses. The event explored the potential of games, game design and gamification for property development and construction. This talk creates a common frame of understanding about gamification and why […]

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Engagement loops are the best way to motivate people using game mechanics

It has been a pleasure to see our associate Sebastian Deterding’s thinking evolve through his presentations over the years. It has been a treat to read every new deck and to follow his reasoning in detail. You can also trace a very distinct line about games, user experience, psychology and ethics that has become more […]

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“The opposite of play isn’t work…”

RANJ created a game that makes work in flower farming greenhouses more fun. The game plugs into the data being gathered there already, allowing workers to train their skills at spotting sick plants. In addition, they attempted to increase social interaction between Dutch and Polish workers by asking them to collectively answer a quiz or […]

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