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Tag Archives: serious games

Project KUMA – a learning and recruitment game for KLM Care Team volunteers

During the second half of 2014 and the first half of 2015 we worked on a project codenamed KUMA. We helped KLM Business Campus understand and explore the potential of game-based learning for the purposes of recruiting and training KLM Care Team volunteers. Care Team supports victims and their next of kin in the case […]

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Engaging sleep mode

First of all, best wishes for the new year. Before looking ahead, a quick look back. 2015 was great for us. In our end-of-year review of 2014 we said we wanted to balance creative success with more commercial success. And we did. Business was good in 2015. We did much more consulting compared to the […]

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Three Perspectives on Serious Games

At the end of last year I was invited to give a talk at Creative Mornings Utrecht on the theme “education”. I figured it would be a nice opportunity to share the things I’ve learned over the past 5+ years of practicing applied game design. I tried to connect a wide range of sources with […]

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Goat rodeo, issue games, and Bycatch

When Subalekha was presenting Bycatch at Playful back in October 2014, at some point Ian Willey tweeted the following: I was intrigued by the expression “goat rodeo” and immediately looked it up. It turns out Ian wasn’t referring to games about chasing goats with lassos. In stead, he’s talking about situations that I tend to […]

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Announcing Deterding, Dormans and Keller as first Hubbub associates

Today I am very pleased to announce we have been joined by three brilliant gentlemen: Sebastian Deterding, Joris Dormans and Ianus Keller have joined Hubbub as associates. They are immediately available for consulting and will also help us guide the company in the future. Each of these associates is an expert in their field and […]

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Ignite Berlin on New Games and Wild Play

Before I went on my trip to China and Australia I had an Ignite to give here in Berlin. To do that I threw all of our thinking of the past couple of years on the floor (literally because my post-its wouldn’t stick to the wall behind me) and synthesized it into something that reflects […]

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‘New Games for a Resilient Society’ at TEDxUtrecht 2012

A few weeks ago I presented at TEDxUtrecht. I talked about crises, unknown-unknowns and the notion of anti-fragility—how we might be better able to deal with the unpredictable if we were to hone our improvisation skills. To this end, I suggest a specific class of games as training grounds, for which I borrow the term […]

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Speaking about Code 4 at Think Design Play, the DiGRA conference

This year the DiGRA conference will take place 14-17 september in Hilversum, the Netherlands. My alma mater, the Utrecht School of the Arts, is hosting. We couldn’t resist submitting a practice paper on Code 4, the game we made for the Dutch Tax Administration.1 It got accepted, so I’m speaking. The program is packed with […]

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Learning Lab metagame work in progress

We have entered a new phase in the Learning Lab project. We started off by making games to elicit experiences which could lead to certain insights. These kinds of games are usually called “serious games”, though we kind of dislike the term as it contains something of a contradiction: having fun while being serious. In […]

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Looking back on a serious symposium

Last week the KNAW (Royal Dutch Academy of Science) organized a symposium on serious games. Something we’re dealing with a lot right now, so we checked it out. Here’s some thoughts on what was talked about: David Shaffer was the first speaker. He made an interesting point: In order to learn by playing, the player […]

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