We have entered a new phase in the Learning Lab project. We started off by making games to elicit experiences which could lead to certain insights. These kinds of games are usually called “serious games”, though we kind of dislike the term as it contains something of a contradiction: having fun while being serious. In […]
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Featured posts
- Engaging sleep mode
- Shifting from Gamification to Playful Design
- ‘Playful Design for Activism’ at E‑Motive Day 2015
- New Planning Methods
- Procedural Instruments Enable Powerful Ways of Making and Seeing Playable Systems
- Designing Playful Museum Exhibitions
- Three Perspectives on Serious Games
- Five Behaviour Design Principles You Never Suspected Would Work
- Video of our Playing with Rules workshop at Mozilla Festival 2013
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Recent posts


Two junior agents, signing off
For the past 4 months, a whoopin’ 1.253 hours (divided amongst the both of us, mind you), we have been broadcasting to you live from the Hubbub studio, bringing you the beez neez of top design in pervasive gaming and experiential learning. It might not always have been quite clear to you what exactly it […]